In the first 12 months after moving, we spend roughly the same on home improvements as we do in the five years that follow. Now more than ever, brands in the home and property sector are faced with a huge opportunity.

Friends are the strongest influencing factor for West Midlanders seeking advice when moving home, above family or estate agents.

Despite often being the least experienced, this age group is the most likely to reject professional help.

Despite the garden being at the bottom of home mover’s priority list, almost one-third of people state they will still spend money on garden supplies.

Ben Taylor, Research Director at Ragdoll, shares some detail on the methodology behind the Moving Minds data collection.

We’ve been spending a lot of time getting to know our Moving Minds tribes. Recently we headed to the home of Bex, our Seeker from London...

Gareth Evans, our Growth Director hosts the Moving Minds webinar. He covers all things attitudinal segmentation and behavioural psychology while exploring how to unlock the spending power of home movers.

The new nationally representative study revealed that for most of the UK’s home movers, expression of self starts with creating the ideal bedroom.

We’ve been spending a lot of time getting to know our Moving Minds tribes. Recently we headed to the Shepherd family home, our Nurturers from Bromsgrove.

Research shows home movers are breaking golden 28% rule when it comes to mortgage payments.

Is there more home interior and installation brands can do to provide customers with alternatives that add value and comfort during times of chaotic and messy renovations?

We’ve been spending a lot of time getting to know our Moving Minds tribes. Recently we headed to the home of Joe & Hope, our Couplers from Coventry...

I kept a money diary over the first eight weeks of living in our new home. On all the things I bought, all the things I prioritised and every time I compromised on something I insisted I needed.

In a recent American survey (Bankrate.com), 63% of millennials stated they regret buying homes.

Is it time we start to think of gardening a little differently?

Is the overwhelming accessibility of social media affecting one of the biggest purchase decisions a consumer will ever make: buying a house?

Sell me a taste of home ownership and an insight into what gardening could develop into over the years to come if I keep at it.

Millennials rank above average when it comes to early trend adoption and brands often seek to harness this when taking new products, services and range extensions etc to market.

A member of our Propagation Hub, kept a diary of her recent home moving experience. Here she shares her story, thoughts and feelings as she packs up and moves.